How to lock out your competition

Just imagine how easy it would be to get new business if your competitors did not exist. As long as you were providing a good service at a fair price you could grow your business exponentially! At the BNI Summit Chapter, you get an insight into what this could be like. A key to the success of the Chapter’s referral model is that only one business per business category is allowed to join.

As BNI is about word-of-mouth marketing, every member of our networking group actively searches for opportunities for their fellow members. The company presentations at our weekly meetings makes sure that the network referral team is kept up to date about the latest products and services on offer. As the only individual offering services in your particular category, all the referrals to do with that area are sent to you and you alone.

Referral marketing in itself creates a competitive advantage. You save time and money on generating new business and indeed become more informed about other industries, which can help you spot new opportunities and grow your own business. Spending substantially less time and money on advertising and lead generation leaves you free to focus on building your business and staying one step ahead of the competition.

BNI membership can help you:

Save money - referral marketing through a networking group is more cost effective than any form of advertising.
Save time – breakfast meetings don't impact on your busy work schedules. Your networking team are generating the leads for you.
Grow your local business - real potential to significantly grow your business through referrals and develop long term strategic alliances with special business contacts
Improve your business and communications skills – learning to deliver a succinct, positive message about your company to network members ultimately helps you in selling to your own existing and potential clients.
Help your customers source new suppliers – by providing a trusted referral service to your customers, you are saving their valuable time and resources.
Stay informed - receive constant updates from nework members about the latest business trends in other industries which can enable your to spot opportunities for your own business.

To learn more about how you can lock out the competition and to see how BNI works please contact one of our friendly team.